Les amis de Fana, “The friends of Fana”, is part of the FANA group. It’s a foundation for the Assistance of the Abandoned Children, a private non-profit social institution.
TWID helped the brand to incarnate a strong identity based on the children art and to capitalised on the brand baseline “Give a future to their dreams”. Throughout the identity, you can feel the happiness and hope in the children’s dreams, thanks to flashy colors and fun drawings.