Category: Branding

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Atol

  • BRANDING
  • RETAIL DESIGN

ATOL opticians network trusted us to animate their windows!
Very quickly we realized that through the store design, we were creating a real dialogue with their customers over the seasons, highlights, and key dates, and initiating a positive experience, built over time.
We thought of these highlights as a story told over time, which we expect to continue, which attracts attention, stimulates the imagination, invites to enter and to stay in memory…

We designed these visual universes with the objective that they be constantly renewed, bring rhythm and color, create connivance, serve the brand image of the network while remaining in continuity and coherence. A beautiful challenge! Thank you to the ATOL teams for their confidence.

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Delpha conseil

  • BRANDING
  • DIGITAL
  • SOCIAL CONTENT

When Delpha Conseil launched a call for tenders to “Offer a new online brand experience without changing our logo”, we answered: let’s GO!
We used all the elements at our disposal to rethink the experience: shapes, colors, visual style, tone of voice, movements, interactions, pathways, hierarchy…in short, we thought about the details because they are often the ones we remember best 😉
Thank you for the trust of the Delpha Conseil teams.

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Sonauto

  • DIGITAL
  • BRANDING
  • DIGITAL
  • EMPLOYER BRAND

The creation of a brand is the result of strategic thinking, a shared vision, a creative recommendation and a meticulous development of a brand territory… aiming to give birth to a positive experience. To create the SONAUTO brand, the TWID agency wanted to combine the spirit of proximity of the service business, the modernity and simplicity of the new online “customer journey”, and the character and technology specific to the automotive sector.
It was key for VGRF that the approaches be collective, co-creative, and shared… a vision that we fully share.

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Pink

  • BRANDING
  • DIGITAL
  • MOTION

A long story that continues to be written with Pink.
Pink assembles and markets a wide range of electric scooters for delivery professionals and the sharing economy. The PINK brand celebrates electric mobility.

Since the company’s creation, TWID has created the branding and the main communication tools for PINK. It is the trust established with the teams that allowed us to find the right balance and propose a brand that combines: technology, quality and joviality!
For the past 7 years, TWID has been working to develop this brand and establish it as a key player in its sector. We have just launched the brand’s new website…and many other supports are coming soon! Follow them closely.

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THOM Group

  • BRANDING
  • DIGITAL
  • EMPLOYER BRAND
In less than 40 years, THOM Group has become the European leader in affordable jewellery thanks to its portfolio of strong and omnichannel brands. THOM Group has a 360° expertise, from product offering to shop concepts, and is a fast-growing and well performing Group.
TWID created the Group’s online image through the creation of their corporate website, supporting them at every stage of the project: we designed the graphic universe, the user experience, the structure, the wireframes, the design of each page, the photo shoots, integration and web development, training of the teams, hosting & maintenance, the referencing…
A fantastic project that establishes Thom Group as the reference in its sector.
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More than a cup

  • BRANDING
  • DIGITAL
MORE THAN A CUP is a way of looking at the mission of companies and their responsibilities to our world, including ESG aspects.
Strauss Coffee is dedicated to industry sustainability by continuously working to grow and improve the involvement of independent women farmers. Their commitments and contributions have a local impact around the world.TWID created the brand and its digital visibility. Through the brand, we wanted to reveal the sincerity of the commitment to the entire coffee industry, the human aspect and the huge local impact.
For the website, we worked on every step: concept and user experience / wireframes / design / integration and launch / SEO / training of Strauss teams.
Thank you to the Strauss Coffee teams for their trust and the quality of our exchanges.
It is really the co-creation that allowed us to achieve this level of quality.
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Rocher Mistral

  • BRANDING
  • MOTION
In Provence, there is a thousand-year-old castle whose stones tell the story of the history and culture of this old region of France.
It is here that the “Rocher Mistral” was born and its thousand characters who cross the centuries: peasants, knights, lords, monks, craftsmen, heroes of Provence, they tell to the new generations the deeds and the traditions which made the history of our beautiful Provence.
The challenge was very important : the place had a name, we had to give it an identity.
TWID has created a strong identity that combines 3 aspects: historical & heritage, impressive & entertaining, family & joyful.
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ACOMA

  • BRANDING
  • DIGITAL
  • EDITION
  • EMPLOYER BRAND
  • MOTION
  • SOCIAL CONTENT
With over 40 years of experience, Acoma is a key player in the steel industry. Present in 6 territories, its 12 subsidiaries produce more than 80,000 tons of steel per year. Acoma knows how to federate, create synergies, and make its teams, partners, customers and ecosystem interact. Acoma is one of the leaders in this dynamic.

Acoma embodies a common, ambitious and innovative will that commits us to future generations.
TWID is pleased to have created this brand, to manage its corporate / commercial / employer aspects and to deploy its brand territory. The challenge was ambitious because we sought to combine the codes of industrial excellence, local roots and human values… 3 aspects that characterise the ACOMA group.
Design is a powerful growth lever to federate, motivate and transform.
Thank you to the ACOMA teams for the quality of the collaboration.
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ESSEC

  • BRANDING
  • EDITION
  • SOCIAL CONTENT
Give meaning to the leadership of tomorrow : True to its pioneering spirit, ESSEC has a duty to be at the forefront in order to give meaning to the leadership of tomorrow. His ambition is to become a world-school with French roots and global impact.
The mission of ESSEC Business School is to create and disseminate cutting-edge knowledge, to train and develop bold pioneers and influential leaders for both the business world and society as a whole.
After a high-flying bid, TWID agency was selected to carry out the new editorial charter for all of ESSEC’s publications: Global BBA, Executive Education, PhD, Foundation, Alumni… A fine work aimed at bring together ” History to modernity, Excellence to Responsibility, Human to technology and individual initiative in collective success… ”. An exciting project that lasted several months.
Thank you to the teams for their trust.
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SAVENCIA

  • BRANDING
  • PACKAGING
Make living a convivial and exceptional moment, such is the challenge launched by Savencia. The Westbury selection cheeses pack are shared and appreciated alone or with others…
Savencia UK asked Twid to work on the naming, marketing positioning, branding and packaging of this offer for the English and French markets.
A big thank you to the teams of Savencia for their confidence in the realization of this project.
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