AUCHAN RETAIL BIRDY

Work otherwise with Birdy.
Birdy digitizes tools and work methods for Auchan Retail.
The work of the agency was to think about the brand positioning and to create communication tools to show that change was positive for Auchan Retail’employees. Twid has imagined a way to feel the futur and to experiment new uses before living them.
This is a spectacular program of internal communication which federates the teams and positions Auchan Retail as a leader of its category.

ESPRIT BÉGUINAGE

Esprit béguinage*

A real place of life and conviviality for our seniors. This is what Esprit BĂ©guinage* wants to be when they contacted us to imagine their identity.
Esprit Beguinage* was created in 2019 by Paul de Rochebouët and Jacques Rossi.
We’ve designed the entire new identity around a system of forms and colors reminiscent of the values of the Beguinage: the human, benevolence, solidarity…
While keeping, a strong and lasting identity.

Meta Factory

Put technological excellence at the heart of innovation.

The heart of innovation is technological. The permanent flow of new technologies is constantly questioning business models and ways of communicating.
The work of the agency was to think about the brand positioning and to show that Metafactory is still inventing the future solutions of big companies, leaders in their sectors. Twid has imagined a way to show the unshowable: Data flow, technological solutions, digital analysis,…

CARTESIAM

Cartesiam is the leader of Edge computing, which consists in loading AI directly into objects, via microcontrollers.

The firm has now partnered with Eolane. Joel Rubino, one of the co-founder, contacted us with the desire to refresh the brand. The brief: create an identity that underlines Cartesiam as a global company, to expand its activity in the USA.
We’ve entirely designed the branding, the 3D identity and the website.

LATRÉMOUILLE & AVOCATS

A strong expertise in medical and insurance world. That’s what Latrémouille & Avocats wanted us to underline when they called us to reimagine their brand.
The law firm, founded in 2002 by Denis Latrémouille in Paris, is one of the best-known in its field.

We’ve designed the entire new identity around a system of brackets that enhances the firm as human and attentive for its clients. But also strong and expert when it comes to fight for them.

TOTAL

As an international group, keeping all its departments and collaborators well informed on the key subjects of their fields of activity is a huge stake for Total. With Appi, Total tooks this challenge by developping its own competitive watch & information tool, providing to its teams a wide range of usefull and reliable sources, all gathered on the same platform.
Whithin the framework of this new tool’s launch, TWID helped Total to find the solution of the following stake : how to raise teams awareness among this new platform ?
We wished to position Appi as an everyday asset that every collaborator could use to accomplish their tasks easily.
This approach leaded us to build a strong link through this tool, helping to federate furthermore over teams of the group.
By developping a teaser film, several tutorial videos and an e-mail communication, we highlighted Appi’s benefits, showing its intuitivity and efficiency. We also focused on spreading a consistant brand universe throughout all the medias.
This tools helped Total to well established its new platform and thus to improve the coordination on its competitive watch for its international teams.

CDLK

CLDK is a fintech that provides banks with fabulous tools to improve their relationship with their customers. The challenge for TWID was to present in a simple and modern way the technical prowess that CDLK has achieved. Beyond the proposed solutions, CDLK embodies a revolution around the quality of services offered.
The world of banking is changing and CDLK is a key player in this transformation, alongside banks. TWID has developed a brand, a visual universe and all the tools to tell this positioning in a contemporary way, clear, and so inviting! Let’s discover our work below. Do not hesitate to contact us if you want to know more about it.

MOBER

Offer an electric mobility experience to Parisians!
Mober’s project starts from a simple idea: to allow the Parisians to move simply and rediscover their city in a new light. Installed on its electric scooter with a design reminiscent of Italian vespas, the Mober user can discover a whole new experience of mobility in silence and without pollution. No parking space is imposed, you park where you want (on the site 2 wheels of your choice) and the application makes it easy to locate the scooters around, it is in this simplicity that is summed up the mission of Mober: free the Parisians!
In keeping with this spirit, the agency TWID had the pleasure to create the identity, the visual universe and the communication tools of this brand. With a visual identity, a coherent set of graphic elements, a video resolutely written in the spirit of Mober, activation tools … the objective is to install a brand identity impacting, memorable and fully online with the pleasure of moving by scooter!